Premium Custom Merchandise

An annual merch program produced for Johnnie Walker’s gifting and trade needs across multiple apparel and accessory categories. The collection was built around the brand’s established visual language — black, gold, the Striding Man, “Keep Walking” — applied consistently across a range of items developed from brief to finished goods.

Pictured here are two pieces from the collection: a black corduroy cap with the Striding Man embroidered in gold and a “Keep Walking” woven patch, and a matte black stainless steel bottle with the Striding Man and “Keep Walking” on opposing faces.